First things first, and this is like, SUPER basic, but check the price tag. I mean, come on. If it’s like, $20, it’s probably faker than my grandma’s teeth. Burberry ain’t cheap. Like, seriously not cheap. Think about it, are they gonna sell a classic design that costs a lot to produce for nothing? I think not!
Next up, the logo. This is where things get a little more… detailed. See those “R”s in “Burberry”? They gotta have these little pointy bits, like tiny serifs, and then a cute little curl at the end. If the “R” is just a plain ol’ “R”, red flag city, population: you (if you buy it!). I’ve seen some fakes where they completely butcher the font, it’s honestly hilarious but not when it’s *your* money on the line, ya know?
And then there’s the serial number. Every legit Burberry shirt (and basically anything else they make) should have this unique serial number stamped on a white label inside. Now, I’m not saying you can just punch this number into Google and instantly know if it’s real or not (though it’s worth a shot, TBH), but it’s another piece of the puzzle. It’s like detective work, but for your wardrobe.
Font. Oh god, don’t even get me started on the font. It’s not just the ‘R’s, look at the whole thing. Does it look kinda…off? Is the spacing weird? Is the font too thick or thin? Trust your gut. If something feels wrong, it probably IS wrong. Legit Burberry has that crisp, clean look you know?
Also, and this is just my two cents, pay attention to the overall quality. Feel the fabric. Does it feel cheap and scratchy? A real Burberry shirt is gonna feel luxurious, like you’re wrapping yourself in a cloud of money (well, almost). The stitching should be perfect, no loose threads or wonky seams. I mean, they aren’t gonna let some shoddy workmanship out to the public are they?